In particular, Zocdoc's appointment scheduling service is invaluable for clinicians in small practices as well as consumers seeking health services covered by their insurance. Zocdoc's fees haven't stopped thousands of clinicians from flocking to the platform. This means that Zocdoc's customers pay more the more they get out of the service's boost to their marketing efforts.

Of the more than 1.8 million clinician reviews on Zocdoc's site, the overwhelming majority are highly positive.ĭoctors who list themselves or their practices on Zocdoc pay a fee for each new patient that the service sends their way, but the service is completely free for patients. After the appointment, patients can leave a review on their practitioner's Zocdoc profile to encourage or dissuade other potential patients. These appointments can be for one-off medical procedures like fitting patients for contact lenses, or as a first step toward establishing an ongoing relationship with a specific practitioner.

In a nutshell, patients use Zocdoc to locate and book appointments with clinicians who are in their area and covered by their insurance.

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